Kelly MacDowell
I’ve worked on both the brand and agency sides, developing creative strategy and design systems for household names including Coca-Cola, Intel, New Balance, Hyatt, Nordstrom, and more.
I’ve been lucky to work across the creative spectrum throughout my career. It’s gone a little something like this:
Copywriter
>
Editor
>
Art Director
>
ACD
>
Experience Design
>
Associate Director, XD
Lateral moves? Never heard of ‘em. Every new opportunity I’ve taken has been an expansion of my skill set. This means I always think holistically, whether I’m supporting multiple disciplines or not. Even when I’m working within a single channel, you can be sure I’m thinking about the bigger picture.
So if you’d like to challenge me to something different, let’s talk. (Unless you want to talk about using AI, in which case—not interested. I like lakes too much.)
VML
ASSOCIATE DIRECTOR, XD
2022–PRESENT
Nordstrom Trunk Club
ASSOCIATE CREATIVE DIRECTOR
2018–2020
MANAGING EDITOR
2017–2018
SENIOR EDITOR
2016–2017
Freelance
BRANDING + CREATIVE STRATEGIST
2016–PRESENT
Clients include(d) Pepper Home, Hint Water, Brightfield Group, Codeverse, and more
Groupon
SENIOR EDITOR + ART DIRECTOR
2014–2016
EDITOR
2012–2014
COPYWRITER
2011–2012
VIEW FULL RESUME
“In all my experience managing people and teams, Kelly has been one of my favorite people to work with.”
“Kelly was an immense asset in building an in-house agency from the ground up, helping to establish process, manage people, and execute multi-channel initiatives. It would be my pleasure to work with her again.”
“She always understood how to execute the desired business strategy through the creative process.”
“Time and time again, Kelly proved herself to be the most effective creative leader I’ve worked with.”
“Her ability to develop creative concepts is remarkable. Her writing and editing skills are some of the best I have seen.”
VIEW REFERENCES
Chicago Portfolio School
GRAPHIC DESIGN, UX/UI DESIGN
Ohio University
B.S. IN JOURNALISM
MINOR IN ENGLISH
Kelly MacDowell
I’ve worked on both the brand and agency sides, developing creative strategy and design systems for household names including Coca-Cola, Intel, New Balance, Hyatt, Nordstrom, and more.
I’ve been lucky to work across the creative spectrum throughout my career. It’s gone a little something like this:
Copywriter
>
Editor
>
Art Director
>
ACD
>
Experience Design
>
Associate Director, XD
Lateral moves? Never heard of ‘em. Every new opportunity I’ve taken has been an expansion of my skill set. This means I always think holistically, whether I’m supporting multiple disciplines or not. Even when I’m working within a single channel, you can be sure I’m thinking about the bigger picture.
So if you’d like to challenge me to something different, let’s talk. (Unless you want to talk about using AI, in which case—not interested. I like lakes too much.)
VML
ASSOCIATE DIRECTOR, EXPERIENCE DESIGN
2022–PRESENT
Nordstrom Trunk Club
ASSOCIATE CREATIVE DIRECTOR
2018–2020
MANAGING EDITOR
2017–2018
SENIOR EDITOR
2016–2017
Freelance
BRANDING + CREATIVE STRATEGIST
2016–PRESENT
Clients include(d) Pepper Home, Hint Water, Brightfield Group, Codeverse, and more
Groupon
SENIOR EDITOR + ART DIRECTOR
2014–2016
EDITOR
2012–2014
COPYWRITER
2011–2012
VIEW FULL RESUME
“In all my experience managing people and teams, Kelly has been one of my favorite people to work with.”
“Kelly was an immense asset in building an in-house agency from the ground up, helping to establish process, manage people, and execute multi-channel initiatives. It would be my pleasure to work with her again.”
“She always understood how to execute the desired business strategy through the creative process.”
“Time and time again, Kelly proved herself to be the most effective creative leader I’ve worked with.”
“Her ability to develop creative concepts is remarkable. Her writing and editing skills are some of the best I have seen.”
VIEW REFERENCES
Chicago Portfolio School
GRAPHIC DESIGN, UX/UI DESIGN
Ohio University
B.S. IN JOURNALISM
MINOR IN ENGLISH